Senior Merchandise Manager with over 10 years of experience. Have a proven track record of success driving profit and growth. Have keen eye for detail and a passion for delivering exceptional customer experiences through effective merchandising strategies, innovation, collaboration, and a customer-centric approach. A natural leader who inspires and motivates his team to achieve their goals and exceed expectations.
Develop and implement merchandise strategies to achieve sales and profit goals. Analyse sales data and market trends to identify opportunities and make informed decisions. Forecast sales & stock to manage inventory levels and ensure product availability. Secure optimum buy per season to drive brand sales goal. Offering the right stock, right quantity at the right time to maximize sales & profitability. Collaborate with design and production teams to develop new products and collections that are relevant to the market. Determine the optimal pricing for products, by analysing markets trends, competition & cost. Taking into consideration seasonality, consumer demand & promotional activity. Determine the best approach for a sale strategy to discount products and clear inventory, while considering impact on sales & margin, brand image & customer perception. Develop, manage & execute the commercial calendar with marketing & VM teams, scheduling key events and activities to drive sale. Managing a team of 6 merchandisers. Providing guidance and support. Establish and maintain strong relationships with key stakeholders in Stockholm head office & regional markets, such as buyers, VM, Operations, & marketing team.
Responsibilities: Prepare purchase budget and sales plans Plan & analyse current stock to maximize full price by ensuring accurate, timely and commercial planning Attend trade fairs and appointments abroad to select and assemble a new collection of products from suppliers Weekly stock/sales trades reviews and do the action plans required with Merchandise Director Analyse every aspect of bestsellers (bestselling price points, colors or styles) and ensuring that bestsellers reach their full potential Review stock place, reorder when required Create and implement promotions, decide sale lines and markdown strategy Train sales staff seasonally, updating the Operation team on collections, trends & product knowledge Visit stores regularly to recheck proper merchandising of items with proper display Follow up brands receipt with supplier, shipping and warehouse managers and ensure that quantities being delivered to on time and accurate Coach and monitor performance of merchandise team within brand Ensure brand delivers business plan profit through delivery of both volume and cash margin