Passionate about integrating my tech expertise with luxury, I am currently pursuing my Master's in Luxury Management & Marketing at emlyon Business School in 3 major cities, Paris, London and Perth. With a background as a software developer, I have successfully launched and scaled my own e-commerce venture, leveraging strong analytical skills and a knack for problem-solving. Now, I am eager to transition into the luxury industry, seeking a 6-month internship opportunity in digital and marketing where I can apply my diverse skill set.
-Contributed to the successful launch and growth of multiple startups through website/platform development and marketing support - Developed presentations and participated in meetings with various stakeholders to effectively communicate product value - Collaborated with diverse teams through daily meetings both internally and externally, to ensure alignment with project goals and client expectations
Founded an e-commerce jewellery brand with a selection of over 400 self-designed and globally sourced pieces, developing skills in: Brand Development: - Built and maintained all aspects of website including products and copy - Handled entire supply chain, ensuring production and delivery of over 6000 products - Successfully designed, planned and launched seasonal collections Digital & Marketing: - Launched and managed paid and unpaid social, search, and affiliate marketing campaigns on Meta Business Suite, Google Ads and Instagram, garnering 12 000+ monthly Google impressions - Performed regular trend analysis to stay up to date with digital and social media trends - Analysed campaign results to make improvements - Conceptualised, created and edited over 750 photos and videos for web and social media using Photoshop, Canva and Premiere Pro - Wrote blog posts and emails regularly to improve SEO and increase traffic - Conducted market and competitor analyses to ensure competitive edge Event Organisation and Management: - Planned and organised multiple pop-ups countrywide, handling all logistics