Damien Cocho
Manager of a company for over 20 years, I've been involving in the business development of numerous brands in France and abroad. I pay a particular attention to the choice of my partners cause I know that the success of a project depends of the added value of each member of the team. I want to share my experience, personal investment and my rigor for the benefit of a company avid to strengthen its national and international position.
OVERLORD is the movie we dream of, the one that mixes John Ford’s aviators, Kurosawa’s samurai and Morricone’s cowboys in a fantasy epic. OVERLORD was born from a desire to reinvent clothing taking its inspiration from the Japanese, American and European streetwear trends. OVERLORD purpose is to capture our definition of vintage, using fabrics that have been worn, ragged, used by soldiers, labourers, farmers, carpenters…
Implementation and management of the sale teams on the French market. Analysis of the commercial performances of sale teams (ratio, turnover, …) Guarantor of the resolution of the customers' disputes. Supervision of the administrative of sale. Business development on the Asian market (Thailand, Japan, Singapore, Hong Kong, South Korea) through about ten distributors and shops. Management of the distributors and guarantor of the good representation of the Label through his foreign partners. Monthly reporting of the performances of the brand and of the competitive environment on the area.
In charge of the international development of the brand in Europe and South-East Asia. Sale in showroom. Prospection and direct sale to the shops on the markets under development. Management of the retail and distributors' network Guarantor of the sales' target. Realization of the projected of sale for the production dept and the design office.
Brand-building and development of MP in Paris and the West France area. Administrative of sales for major accounts (Le Bon Marché, Le Citadium, Galeries Lafayette).
Prospection and sale in United Kingdom. Sale in showroom to the foreign clients. Processing of the clients' orders. Follow-up of the deliveries, the invoicing and the customers' payments