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Rose Kleeger

University of St Andrews 2022, First | Seeking Graduate or Entry Level Marketing Roles
About

As a Digital Executive at rlvd, a circular luxury fashion marketplace and community, I contributed to various aspects of the startup's growth and operations, from marketing communications and fashion copywriting to hiring and project management. rlvd was a B2C startup — part of Parker Lane Group, a Resale as a Service platform that offers a full stack recommerce solution for managing excess inventory. I graduated in 2022 from the University of St Andrews with a First class degree in Management and Modern Languages (French and Spanish). I have a passion for international management of fashion and luxury goods brands, with a strong focus on sustainability. I have also gained valuable experience in online marketing, social media marketing, and website development at Truefitt & Hill London, where I worked as the Marketing Executive. My goal is to leverage my skills, education and domain expertise to create positive social and environmental impact in the fashion industry.

Previous Brands
Truefitt & Hill London
Standrews Links
STAR: St Andrews Radio
Catwalk Charity Fashion Show
U.S. House of Representatives
STAR: St Andrews Radio
Catwalk Charity Fashion Show
U.S. House of Representatives
Push Group
STAR: St Andrews Radio
University of St Andrews
rlvd
Work Experience
Digital Executive
Feb ‘23 - Jan ‘24
rlvd

[Luxury Fashion Resale Marketplace: rlvd.com launched in 2023 as part of PLG excess inventory management (est. 2010)] Fashion Copywriting: measure and write detailed descriptions of garments; editing and proofreading Hiring: create job descriptions, screen and interview candidates Office Admin: handle logistics of an office move (research, compare, negotiate quotes for multiple jobs) Workflow Organisation: develop efficient workflows for a fast-growing team and evolving processes; create visuals to be distributed Website Development: work with developers to enhance visuals and functionality of website front-end and back-end Marketing Communications: move towards new content and strategy

Marketing Executive
Aug ‘22 - Jan ‘23
Truefitt & Hill London

Creative Marketing: conceptualised, planned and executed monthly marketing campaigns across social media, website and in-store events Website Development: liaised with developers to manage intensive rounds of website improvements to optimise functionality, data use and aesthetics Social Media Management: organised, scheduled and prepared for distribution to licensees all copy, images and campaigns on monthly basis PR: liaised with publications, individuals and brands to encourage collaborations, paid placements and to foster relationships

Seasonal Sales Associate
Jun ‘22 - Aug ‘22
Standrews Links

Deputy Station Manager
May ‘21 - Jun ‘22
STAR: St Andrews Radio

Provide logistical and administrative support to the Station Manager of the largest student radio station in the UK (over 120 shows weekly)

Head of Marketing
May ‘21 - Jun ‘22
Catwalk Charity Fashion Show

Work closely with the Director and oversee the Social Media Coordinator and Head of Graphics to create a cohesive marketing strategy for a 100% not-for profit student-run fashion show at the University of St Andrews.

Senior Student Ambassador
Feb ‘19 - May ‘22
University of St Andrews

served as the face of the university on Visiting Days and other recruitment events, conducting tours and speaking about my university experience with prospective students

Summer Intern
Jul ‘21 - Jul ‘21
U.S. House of Representatives

Research, writing and administrative work for Congresswoman Stacey E. Plaskett

Head Of Programming
May ‘20 - May ‘21
STAR: St Andrews Radio

-Reviewed and interviewed all radio show applications -Scheduled over 120 weekly radio shows, 2x per academic year -Checked and ensured attendance -Oversaw Assistant Head of Programming

Marketing Assistant
Jun ‘20 - May ‘21
Catwalk Charity Fashion Show

-Completely redesigned the catwalkstandrews.com website -Assisted in promotion of events

Summer Intern
Jul ‘20 - Aug ‘20
U.S. House of Representatives

Administrative work and research regarding constituent matters for Congresswoman Stacey E. Plaskett

Intern
Jun ‘20 - Jun ‘20
Push Group

Wrote copy and gained industry insights at multi-award-winning global digital marketing agency

Assistant Head of Programming
Sep ‘19 - May ‘20
STAR: St Andrews Radio

Assisted the Head of Programming in scheduling all radio shows each semester as well as checking and ensuring attendance

Languages
Spanish - Work Proficiency
English - Native
Italian - Basic
French - Work Proficiency
Location Preference
To be discussed
Work Pattern
Full-time
Employment Preference
Permanent Positions
Education & Training
The British Institute of Florence
‘19 - ‘19
Summer Language Course
Italian Language Course
University of St Andrews
‘18 - ‘22
First Class Honours
MA Hons (Scottish), Management with Modern Languanges (French and Spanish)
Sciences Po
‘18 - ‘18
Summer Language Course
Summer School French Language Track
Universidad Complutense de Madrid
‘16 - ‘16
Summer Language Course
Diploma del Curso General
Good Hope Country Day School
‘14 - ‘18
High School Diploma
London, UK