Alicia Stanley



Alicia Stanley

Womenswear Branded Buyer @ Stitch Fix | Ex-Amazon

Current Location

London, UK

Alicia is available for work

An accomplished Buyer with strong financial, business and commercial acumen, demonstrating expertise in online retail, brand management, wholesale account and franchise management, and buying and merchandising. Excellent track record in generating creative solutions for complex business problems, providing insight into improving profitability. An expert in harnessing and capitalising upon innovative technology to drive business growth and success. An astute problem solver aiming to simplify and enhance the customer journey. Results-oriented with the ability to analyse and interpret complex data and influence C-level decision-making to evoke positive customer experience and change. Collaborative and motivated, with a track record of establishing and mentoring highly motivated teams, allowing them to fulfil potential and add value to an organisation.

  • Brands Alicia has worked with
    • Stitch Fix
    • Amazon
    • F&F Clothing
  • Alicia's past titles
    • Buyer
    • Vendor Manager
    • Senior Assistant Brand Manager
    • International Product Manager
    • Assistant Retail Buyer
    • Trainee
    • Junior Merchandiser
Work Preference
Location Preference

To be discussed

Work Pattern

Open to Full-time work

Employment Preference
  • Freelance Assignments
  • Hourly Consulting
  • Permanent Positions


Stitch Fix

Jan 2022 - Present

Buying all Womenswear Denim, Lifestyle, Active and Athleisure brands

Vendor Manager


Jan 2020 - Jan 2022

Pan-EU Vendor Manager for a portfolio of shoes and bags brands

Senior Assistant International Product Manager


Sep 2019 - Jan 2020

Managing wholesale accounts for Topman

International Assistant Product Manager


May 2018 - Sep 2019

Assistant Buyer

F&F Clothing

Dec 2017 - May 2018

Assistant Buyer on Toddler Girls (ages 18 months to 6 years)

  • Retail Buying


  • Merchandising


  • Negotiation


  • Building Business Partnerships


  • Strategic Planning


  • Range Building


  • Product Development


  • Data Analysis




Fashion Retail Academy

Level 4 Diploma in Merchandising

2015 to 2017

University of Southampton

Bachelor of Science (B.Sc.)

2011 to 2013

Parkstone Grammar School

A Level

2009 to 2011

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