Dasol Kim
First class London College of Fashion graduate in Fashion PR & Communications, with experience across both luxury fashion PR and client-facing retail. Experience as Sales Associate at Skechers Covent Garden, skilled in client engagement, sales, and delivering tailored service in high-traffic environments. Previous internships at Halpern PR and KCD London provided hands-on experience in brand storytelling, product handling, and cultural trend sensitivity. Early customer service roles as a barista and server further developed strong communication, organisation, and problem-solving skills under pressure. Bilingual in English and Korean, with a sharp awareness of fashion and cultural trends, and eager to bring this expertise into a luxury retail environment.
Skills; delivering information to customers, determining customer needs, driving sales through customer interactions, problem solving, team work Duties; finding shoe models and sizes, putting through payments, basic cleaning, staying with allocated customer from start to finish of sale
• Skills; taking initiative to problem solve, endurance of long hours, maintaining customer trust and relationships
Sales associate at New Look - tidying store, talking to customers, asking customers to fill questionnaires (Worked at New Look for short period due to visa issues (which are now sorted) meaning I could not be officially hired).
Student at University of the Arts London : London College of Fashion
Duties; taking orders and payments, steaming and packing dumplings, basic cleaning
• Skills; Prioritising responsibilities, working quickly under pressure, communication to maintain organisation • Duties; packing orders for delivery, basic cleaning, stock checking
Dasol worked for me over summer. She was reliable, worked as part of a team and worked well under pressure in a very busy cafe.
Dasol is a very conscientious student and has produced very impressive assignments which are well thought through and demonstrate creativity. She is very engaged in the topics we cover and has explored and showed a good understanding of some of the key global issues that impact on the fashion industry in the current climate. She also shows an interest in wider cultural events and attends activities outside of her studies to broaden her knowledge of the fashion industry. Her attendance is excellent and she is a good team member as well as working independently. She is a very mature and bright student and I would recommend her in any professional role going forward.