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Adria Rus

Account Manager at Explode Social Media
Portfolio website
Previous Brands
Busy Bees Nurseries
Dalia's Book
Explode Social Media
FSPAC - Facultatea de Științe Politice, Administrative și ale Comunicării
Moody Buddy
PATRIR
The Francisc
Work Experience
Account Manager
Sep ‘23 - Now
Explode Social Media

Social Media Executive
Aug ‘22 - Sep ‘23
Busy Bees Nurseries

📈 Grew Busy Bees' TikTok followers by 933% and their engagement by 44K%

Social Media Executive
Dec ‘21 - Aug ‘22
Explode Social Media

Social Media Assistant
Mar ‘21 - Dec ‘21
Explode Social Media

∙ Developing forward-thinking social media plans across Instagram and Facebook. ∙ Writing engaging copy for social media ads and organic posts. ∙ Writing briefs for video content production. ∙ Designing creative assets for social media platforms that reflect each client's look & feel. ∙ Creating influencer campaigns using researching, reviewing, briefing, monitoring and reporting tools. ∙ Measuring and reporting success of marketing campaigns using social media analytics. ∙ Liaising with internal and external stakeholders within the agency and clients. ∙ Performing community management by responding to comments and customer queries in a timely manner.

Communication and PR Specialist
Jun ‘20 - Oct ‘20
PATRIR

∙ Developing the social media strategy and content for the Institute's Facebook, Instagram, and LinkedIn channels. ∙ Coordinating the communication strategy for all foreign partners involved in the Institute's projects. ∙ Creating visual content for social media (Canva). ∙ Collaborating with influencers on online campaigns. ∙ Creating Paid Social Media ads. ∙ Social Media Copywriting.

Social Media Coordinator
Dec ‘19 - Jun ‘20
Moody Buddy

∙ Developing the social media strategy and content. ∙ Organising photoshoots for promotional purposes. ∙ Collaborating with relevant influencers and helping the brand expand its reputation and visibility. ∙ Running the day-to-day community management and post execution.

Marketing Assistant
Dec ‘19 - Mar ‘20
The Francisc

∙ Responsible for social media strategy and content creation for different platforms: Facebook, Instagram and Pinterest. ∙ Social Media Copywriting. ∙ Designing wedding exposition stands. ∙ Scheduling/attending photoshoots for clients and influencers.

Digital Marketing Assistant
Apr ‘19 - Jul ‘19
Dalia's Book

∙ Developing the social media strategy and content for different platforms: Facebook, Instagram and LinkedIn. ∙ Getting involved in event planning processes. ∙ Creating and maintaining media relationships.

Social Media Intern
May ‘18 - Jun ‘18
FSPAC - Facultatea de Științe Politice, Administrative și ale Comunicării

∙ Responsible for content creation for Facebook and Instagram. ∙ Attending events and producing write-ups for key information. ∙ Creation of copy used on advertising merchandise.

Languages
English - Fluent
Romanian - Native
Spanish - Basic
Education & Training
Universitatea „Babeș-Bolyai” din Cluj-Napoca
‘16 - ‘19
Bachelor's degree
Birmingham, UK