With a diverse background in luxury retail and a BSc in Architecture, I bring a unique blend of design expertise, analytical thinking, and project management skills. My experience in premium retail has allowed me to fine-tune my ability to drive exceptional customer service and deliver impactful, brand-aligned training solutions. I am passionate about curating creative yet practical retail solutions that enhance both the customer experience and operational efficiency. As a mentor and coach, I am committed to supporting my team’s growth, fostering a culture of continuous improvement, and advocating for brand values at every opportunity. Eager to take on new challenges, I am focused on driving results and contributing to the success of the organisation.
Offspring (Mens Footwear) | APR 2024 - NOV 2024 | Temp contract | Selfridges Co, Oxford Street, London - Exceeded challenging monthly sales targets by 17%, generating £30-40K daily on average and up to £60-75K during peak periods and product launches by implementing tailored sales strategies. - Led a team of 30 to consistently deliver exceptional luxury customer service, making the branch the top performer in sales and NPS (Net Promoter Score) for 6 consecutive months. - Managed recruitment, scheduling, and training for the management team, ensuring effective team development and performance tracking. - Analysed customer buying patterns, sales data, and performance metrics to optimise store merchandising, driving increased revenue and improving overall sales strategy. - Conversed with major brand partners (Nike, Jordan, Adidas, New Balance, Loewe, Asics) to provide feedback on product performance, implement new activations, and uphold brand standards. - Executed in-store events and brand activations, reinforcing Offspring's commitment to culture and community by collaborating with brands and local influencers to create immersive experiences,strengthening customer loyalty and boosted both engagement and sales.
Partner Retail Services | SEP 2023 - APR 2024 | Samsung Experience Store, Westfield White City, London - Designed and delivered targeted training programs for a team of 34 sales and repair staff, as well as new hires, resulting in a 64% increase in employee confidence and competency across key tasks. - Collaborated with cross-functional teams to identify training needs, ensuring training initiatives were aligned with business goals and improving team performance. - Drove store KPIs, consistently surpassing targets and maintaining a position in the top 3 stores within the estate. - Managed daily operations, including scheduling, task allocation, and cross-departmental coordination, streamlining communication and resolving operational challenges. - Developed and implemented Standard Operating Procedures (SOPs) to enhance efficiency, consistency, and team performance. - Led the successful rollout of new activations, campaigns, and visual merchandising strategies, ensuring seamless execution and team engagement.
BlueSquare | JUL 2023 - SEP 2023 | Roaming marketing campaign travelling 25+ UK locations in 3 months - Achieved top sales performance and consistently ranked highest in customer satisfaction across 6 competitive units, driving team success through an inspiring, results-focused environment. - Led and motivated a team of 4, utilising proactive leadership techniques including active listening, continuous feedback, and fostering a collaborative culture to ensure high engagement and performance. - Developed and implemented innovative strategies to address the dynamic challenges of changing locations, optimising team agility and enhancing customer-centric service. - Streamlined campaign execution, overseeing logistics for promotional giveaways, ensuring smooth operations and high participation. - Optimised team scheduling and break coordination, achieving 100% staff satisfaction and ensuring operational efficiency and well-being.
Stellar Global | MAR 2023 - JUL 2023 | SamsungKX (Samsung European Flagship), Kings Cross, London - Consistently exceeded sales targets by 25% each month, driving revenue growth through effective team management and strategic sales execution. - Focused on converting customer interest into successful sales and repairs, improving team sales strategies and enhancing overall customer satisfaction. - Led a team of 16, fostering a high-performance culture and providing ongoing coaching to ensure targets were met and customer needs were exceeded. - Delivered 100+ premium tech tours, presenting tailored Samsung insights to diverse audiences including executives, large public groups, and individuals, across various tech categories - from Domestic Appliances to Mobile Experiences. - Facilitated personalised one-on-one consultations, providing expert guidance on Samsung products, resulting in increased engagement and deeper customer relationships.