About
Ex-fashion buyer now working brand-side and undertaking a Masters in Sustainable Business Leadership.
Previous Brands
Another Man Magazine
DAZED Magazine
Falmouth University
Helter
Selfridges
TOPSHOP TOPMAN
Urban Outfitters
Work Experience
Brand Strategist
Sep ‘20 - Now
Helter
I draw on my fashion and retail industry experience to help clients develop and execute product, brand, marketing and sales strategies that deliver growth. Capabilities cover design research and direction, trend forecasting and market movement, customer profiling, brand DNA and image, range planning, collection evolution and product development, creative direction and collateral production, proposal writing and pitching, trading and negotiation.
Visiting Lecturer
Sep ‘19 - Dec ‘19
Falmouth University
I led a series of seminars on sustainability within fashion for BA (Hons) Fashion Design students.
Women's Buyer and Concession Manager
Feb ‘15 - Aug ‘17
Selfridges
Assistant Buyer
Nov ‘14 - Jan ‘15
Urban Outfitters
Assistant Buyer
Jan ‘13 - Oct ‘14
TOPSHOP TOPMAN
Buyer's Admin Assistant
Oct ‘11 - Dec ‘12
TOPSHOP TOPMAN
Fashion Assistant
Sep ‘10 - Sep ‘11
Another Man Magazine
Fashion Assistant
Sep ‘08 - Sep ‘09
DAZED Magazine
Languages
English - Fluent
Education & Training
University of Leeds
‘23 - Unknown
MSc
Sustainable Business Leadership
University of the Arts London
‘07 - ‘10
Bachelor of Arts - BA