> | am curious, motivated, with a strong genuine passion for Fashion and specificly for the product itself; my background and experiences helped me to work on my creative thinking as well as on strategic skills. Constantly willing to learn and grow on a professional but also personal side.
> Coordinating the development of all ZEGNA Men's RTW collections alongside the style office, product development and retail merchandising team > Coordinating the development of ZEGNA Fashion Show collection and Special Projects alongside Creative Director, Style office and Product Development team > Development of collection briefs, competitor benchmarking and trend research reports > Daily follow-up on prototypes and samples development in order to meet the Creative direction inputs and the merchandising requests > Pricing and margin strategy alongside the Supply chain and Finance teams > Showroom set-up ideation, collection presentations to markets, wholesale and special clients walk-throughs during sales campaigns > After sales collection analysis with sell-in, sell-out and sell-through reports > Supporting the retail merchandising team on regional markets' requests and feedbacks > Coordinating with other company functions (e.g. Visual Merchandising, Marketing, Retail Training) on cross-functional activities > Season to season benchmark analysis in order to strenghten and optimize the collection structure
> Coordinating the development of Men's ZEGNA RTW and Tailoring collections alongside the style office, product development and merchandising team > Development of collection briefs, competitor benchmarking and trend research reports > Daily follow-up on prototypes and samples development in order to meet the Creative direction inputs and the merchandising requests > Pricing and margin strategy alongside the Supply chain and Finance teams > Showroom set-up ideation, collection presentations to markets, wholesale and special clients walk-throughs during sales campaigns > After sales collection analysis with sell-in, sell-out and sell-through reports > Supporting the retail merchandising team on regional markets' requests and feedbacks > Coordinating with other company functions (e.g. Visual Merchandising, Marketing, Retail Training) on cross-functional activities > Season to season benchmark analysis in order to strenghten and optimize the collection structure
> Following the collection development meetings of all RTW categories with style office, line managers and merchandising team > Supporting the Merchandising managers in developing Collection briefs, competitor analysis and trend research presentations > Alignment on product descriptions and color cards development with the Style Office > Management of all information flow about new collections development with other departments and the markets > Supporting retail merchandising team on communications with markets and providing collection materials for buying campaigns > Coordinating with other company functions (e.g. Visual Merchandising, Marketing, Retail Training) on cross-functional activities
At first I was manager for the business development of the Marketplace Italy, then appointed for the Danish, Dutch and German markets. Conduction of fashion market analysis, brand analysis and product trends analysis in order to find the best partners within fashion brands and multi-brands. Management of the relationships and communications between Company and Partners.