Rudy Farr-Leander
-
London, UK
Rudy is available for work
Highly accomplished Ecommerce and Digital Marketing Director in luxury fashion and accessories. Over 15 years experience in digital leadership, developing established and emerging brands to fast, global, online presence and sales growth. Including 8 years at Aspinal of London and currently Myla. A complete knowledge of all Ecommerce operations, digital marketing channels, marketplaces and analytics with extensive experience of best performance SEO, paid search and social ROAS funnel strategies. A notable background in brand creative with outstanding skills in graphic design, print and other practices of traditional marketing.
Specialities – Global Ecommerce Development, Shopify Plus Expert, Digital Marketing & Strategy, UX Design.
Skills – SEO, Paid Search & Social, Email, Affiliate and Marketplace Platforms, CRM, Analytics (GA4), Budget Management, P&L Reporting, Payment Solutions, Fulfilment, ERP, Adobe Creative Suite
- Brands Rudy has worked with
- Myla London
- LLO
- Mimi Holliday
- Aspinal of London
- oki-ni
- Bose Collins -
- Emporio Armani Men's
- Paul Smith
- Rudy's past titles
- Digital Marketing Director
- Non Executive Director
- Ecommerce Marketing Manager
- E-Commerce Consultant
- Head Of Digital Marketing
- Digital Design Engineer
- Graphic Design Manager
- Creative Artworker
- Sales Supervisor
- Sales Associate
To be discussed
Open to Full time or Part time work
- Permanent Positions
- Freelance Assignments
- Hourly Consulting
Ecommerce & Digital Marketing Director
Myla London
Jun 2019 - Now
Lingerie Brand – myla.com
• Directed all ecommerce operations and digital marketing teams, managing departments OPEX budgets.
• Designed new bespoke Shopify site theme and managed development of all ...
Non Executive Director
LLO
Nov 2021 - Feb 2023
Streetwear Brand - hereticnine.com
• Appointed as a consulting director to advise on all ecommerce operational best practises, website UX and functionality.
• Reviewed all digital marketing, advising...
Ecommerce & Marketing Director
Mimi Holliday
Mar 2016 - Apr 2019
Lingerie Brand - mimiholliday.com
• All similar duties and achievements to Myla role, above.
Ecommerce Development Consultant
Self employed
Aug 2013 - Mar 2016
Clients Include - Joseph, Osprey, OKA, Sarah Haran, Paulie
• Appointed as consultant for various established fashion and luxury brands, SME’s and start-ups. Working in all areas of ecommerce; from we...
Head of Ecommerce & Digital Marketing
Aspinal of London
Sep 2008 - Aug 2013
• Lead the ecommerce and marketing teams, managing all ecommerce operations and digital marketing.
• Managed and developed multichannel marketing plan and schedule including E-mail, social media, aff...
Global E-commerce
(Advanced)
Digital Marketing
(Advanced)
SEO
(Advanced)
Paid Search Campaigns
(Advanced)
Paid Social Media
(Advanced)
Affiliate Marketing
(Advanced)
Budget Management
(Advanced)
Google Analytics
(Advanced)
English
Fluent
London Guildhall
Bachelor of Arts
1996 to 1999
Harrow School
3 A Levels
1990 to 1995
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