Looking for a dedicated marketeer with a proven track record of driving growth and performance? I am a dedicated growth and performance marketing manager and director.
I've got the skills and experience to take your business to the next level.
From SEO to PPC, and everything in between.
I've successfully driven customer acquisition strategies across a wide range of channels. I've led a prominent UK e-commerce retailer to revenue expansion of £50m to £120m, while managing seven-figure budgets. I'm a data-driven, innovative thinker who gets things done.
I'm an energetic and an adaptable leader.
With my off-paper experience. I've seen it all in the corporate world, from IT and marketing to operations and management. Managing teams isn't always easy, but I've learned that listening to everyone's stories and perspectives is key to making informed decisions and achieving successful outcomes.
So, if you're looking for someone who can drive ingenious, sustainable growth for your business, look no further. Let's work together to take your business to new heights!


Achievements:
• Revived a declining SEO performance over 3 years and achieved an impressive 80% YoY revenue uplift and 78% traffic increase within 12 months.
• Collaborated closely with product, promo, and agency to achieve a phenomenal 70% growth in affiliate channel revenue within just 12 months.
• Grew a leading UK e-commerce retailer to a remarkable revenue expansion of £50m to £120m, through effective leadership and innovative strategies.
• Boosted the average order value (AOV) from £51 to £56 by leveraging targeted user segmentation and personalised strategies that resonated with customers.
• Reduced overall marketing Cost of Sales (COS) from 11.5% to 8% in just two months, by meticulously optimizing spending across all channels and campaigns for maximum profitability.
• Unearthed granular SKU level data for enhanced onsite visibility, resulting in an impressive revenue boost of £70k in just the first 2 months of implementation.

• 15+ years of management experience in various e-commerce environments.
• 20+ years of professional experience in high performance e-commerce environments.
• 25+ years of experience in the IT industry.