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Fabio Panzeri

Designer and Creative Director | Accessories Design Specialist | Leading Brand’s Aesthetic Transformation
Portfolio website
About

Passionate Visionary Designer | Multidisciplinary Creative Director | Strategic Consultant As an accomplished freelance professional driven by an unwavering passion for crafting visionary design solutions and compelling narratives, I bring extensive expertise across art, fashion, and luxury industries. With a proven track record, I specialize in elevating brand projects by anchoring them in strong aesthetic principles and pioneering innovative storytelling techniques. My diverse background enables me to orchestrate successful aesthetic transformations for luxury brands, spanning Europe, America, and the Asia Pacific region, redefining brand aesthetics through forward-thinking design strategies. My leadership is distinguished by my keen ability to interpret and anticipate design evolution, ensuring projects remain at the forefront of industry trends. Throughout my career, I've achieved notable milestones, harnessing the power of artificial intelligence to revolutionize branding and design strategies. Whether providing aesthetic consultancy or spearheading advertising campaigns, I offer a comprehensive approach to enhancing brand identity. My unwavering commitment to excellence has garnered prestigious industry recognition, driven by my knack for developing iconic collections complemented by impactful communication campaigns. Leveraging visual languages to captivate audiences and elevate brand identities is a hallmark of my work. Driven by my passion for cultivating collaboration and nurturing high-performing multicultural teams, I champion diversity as the cornerstone of innovation. Through fostering talent and fostering a culture of collective achievement, I consistently lead teams to deliver exceptional results.

Previous Brands
Braun Büffel
calvinklein
Dolce & Gabbana S.R.L.
Etro
FABIOPANZERI™
HELMUT LANG
Phygital-Nomads
PradaGroup
Revolver Requeen Venexia
Trussardi
Work Experience
Chief Creative Officer
Jan ‘23 - Now
Phygital-Nomads

As Chief Creative Officer, rapidly positioned the agency as a premier choice for niche brands and startups by crafting unconventional yet successful strategic visions with deep Cultural Insight. Leading multicultural teams of freelance specialists to develop impactful brand strategies and narratives, opening positive Client Relationship, He drives engagement across diverse markets and delivers exceptional creative results.

Creative and Design Director.
May ‘19 - Jan ‘23
Revolver Requeen Venexia

He transformed a nascent concept into a compelling brand narrative, positioning Revolver Requeen as a groundbreaking case study in gender fluidity and securing its place as an exclusive brand. Pioneered distinctive private shopping experiences, seamlessly blending physical and virtual showroom aesthetics to heighten the brand's unique identity and establish its distinguished status

Creative and Design Director APAC-Australia
Jun ‘17 - Dec ‘23
Braun Büffel

Led a team of over 15 people with strong team leadership to revitalize the brand design and aesthetic, achieving 40% revenue growth in five years, exceeding targets by 15%. He Implemented an online shopping experience with strategic vision and innovation saving 68% of revenue during the COVID-19 pandemic. Created high-profile collaborations with industry leaders, increasing brand visibility by 30% and average Innovatively revitalized watch and eyewear projects, enhancing communication aesthetics and driving customer engagement. Developed and launched high-impact advertising campaigns, increasing constantly brand awareness and business value. Spearheaded flagship boutique vision, amplifying brand recognition through immersive shop experiences.

Creative and design consultant man and woman footwear main collection, runaway footwear collection.
Jun ‘17 - Aug ‘19
Trussardi

Achieved constant and high sales growth for the runway and limited-edition collections Elevated brand image through innovative image campaign projects.

Head of Design
Feb ‘09 - Oct ‘16
calvinklein

He spearheaded the transformation of the Calvin Klein Man's Accessories Collection, achieving significant seasonal revenue growth. He reimagined the Calvin Klein Jeans Accessories Collection for the Asian market, fostering strong regional sales.

Head of Design
Feb ‘09 - Oct ‘16
calvinklein

Head of Design CALVIN KLEIN JEANS Man Leather goods and accessories Designer director I have collaborated in the creation of iconic collections with significant commercial value, leaving a lasting creative legacy. I have transformed and elevated basic collections to economic success through a bold vision in design. I have driven innovation and creativity in leather goods and accessories, contributing to introducing innovative strategic visions. Demonstrating my experience as a design architect, developing collections of lasting value that delivered significant business value impact

Founder
Jan ‘07 - Now
FABIOPANZERI™

Multidisciplinary Creative Collaborations Conceptualised and executed groundbreaking design initiatives for niche and independent brands, consistently delivering double-digit brand value growth. Masterminded the 2017 PIRELLI P-ZERO project, catapulting brand awareness by 30%. Collaborated on a startup collection with Chiara Ferragni, achieving a remarkable 100% sell-out rate during the launch season. Served as Creative Advisor for REPLAY (2016-18), spearheading a 20% growth in global brand value. Received recognition for contributions to the design and aesthetics of niche perfumes and alternative packaging. Conceptualised and launched DEORUM AETHERNA, a sophisticated furnishing objects collection seamlessly blending industrial materials with exclusive handcrafted scented candles, Establishing a niche brand renowned for its distinctive aesthetic and unique pieces.

Head of Design - Man leather goods, Sneakers/footwear collections.
Feb ‘02 - Mar ‘09
Dolce & Gabbana S.R.L.

Drove seven consecutive years of 20%+ annual revenue growth. He designed iconic Leather Goods and Belt collections, elevating brand image and prestige. Leading the creation of the "ITALIA" Luxury Sneaker collection, achieving 15% average seasonal growth.

Head of Design - Leather goods design consultant.
Jan ‘01 - Feb ‘02
Etro

Reorganized and redefined brand aesthetics, designed iconic monogram collection mixing historical fabrics design with modern leather goods shape.

Designer - Man and Woman Leather goods and accessories collections.
Sep ‘97 - Aug ‘02
HELMUT LANG

Designed avant-garde leather goods and accessories, leading to the creation of brand icons that are still highly coveted today. Innovatively crafted designs contributed to a solid increase in establishing the brand as a leader in avant-garde fashion.

Designer - Man and Woman Leather goods and accessories collections.
Jun ‘97 - Aug ‘02
PradaGroup

Designer Man and Woman Leather goods, small leather goods, belts. Accessories designer collections.

Languages
English - Fluent
Recommendations
Maria Rosa Zito
Educator/Teacher/Professor - Chief Creative Officer, Phygital-Nomads
Jan 2023 -

Fabio Panzeri is a Creative Director with profound experience in the design industry. His extensive expertise serves as the foundation for his creative and interpretive abilities. An incredible storyteller, his roots delve into an infinite knowledge of cinema and art. He approaches projects with a decidedly unconventional vision, successfully creating and directing the realisation of visually compelling Branding strategy and ADV campaigns while keeping the objective in sharp focus, even when working with limited budgets. One of the noteworthy aspects is his engaging personality, which actively involves team members in project execution.

Education & Training
Project Management Institute (PMI)®
‘24 - ‘24
Certification Sustainability Strategies
Sustainability Strategies
Harvard Business School online
‘23 - ‘23
Certification Businesss Strategy
Businesss Strategy
API Learning
‘23 - ‘24
Certification Digital Leadership
Digital Leadership
Project Management Institute (PMI)®
‘22 - ‘23
Certification Leading with Vision
Design
National Association of State Boards of Accountancy (NASBA)
‘22 - ‘23
Certification insights of decision-making
Management
Project Management Institute (PMI)®
‘22 - ‘23
Certification The neuroscience of strategy and leadership
Business managing
LinkedIn Learning Certificate of Completion
‘22 - ‘22
Certification Managing self-motivation
Managing
Istituto Moda e Abbigliamento Marangoni
‘90 - ‘93
Degree
Art and Design
Vacallo, Switzerland