With a Bachelor of Science in Management and Marketing from Royal Holloway, University of London, my role as a Marketing Executive at Anthony Paul Jewellery has been to drive the brand forward. The opportunities to apply graphic design, branding, and brand awareness strategies have allowed me to reshape our online presence and customer engagement. Our team is known for crafting compelling social media narratives and driving brand growth in the luxury sector. At Anthony Paul Jewellery, we've seen success through a blend of innovative email campaigns, revitalized web design, and targeted advertising initiatives. Leveraging my experience as a Style Consultant at MATCHESFASHION, where I developed CRM strategies for VIP clients, I bring a unique perspective to creating memorable customer experiences. Our collaborative efforts focus on authenticity and excellence, reflecting the company's dedication to quality and innovation in fine jewellery.
Working as the marketing executive for an award-winning jeweller in the Home Counties. Aiding the company to grow its presence online and in the region. Responsible for redesigning the website, running email marketing through Mailchimp, and working with print media to create advertising campaigns resulting in customer growth and retention. Specialising in social media management and content creation, formal newsletters, photography & modelling, copywriting and managing the web store. Additionally trained in the buying-in of second-hand pieces, diamond & gemstone grading and fine jewellery design and manufacturing.
Providing a unique and personalised level of service with VIP and celebrity clientele. Using multiple platforms and CRM expertise to maintain strong client relationships. Working towards individual and store targets alongside management team.
Skincare Specialist and Makeup Artist working across the London and South East. Creating close and long last relationships with clients. Extensive product knowledge used to assist colleagues with training of new products. Maintaining the highest of standards through Visual Merchandising and stock control.
Providing a luxury and personalised service to high profile clients. Maintaining and creating long-term customer engagement.