Collaborated with design team to develop ideas for new womenswear pret designs based on research data, testing and deciding on fabrics, colors, patterns and textures for each design, oversaw the sampl...

Responsible for studying design briefs and determining requirements, amending designs after feedback and ensuring final graphics and layouts are visually appealing and on-brand. Generated clear concep...

Did R&D for seasonal color, mood, silhouette and trend boards, travelled to local factory for getting detailing mocks made, designed graphics and prints for print development and embroidery, made tech...

Created and introduced new surface development techniques and concepts. Extensively researched for creative ideas and provided design input into relevant collections. Oversaw the sampling of womenswea...