Over 10 years' experience in business development in high-end jewellery, the chemical industry, and the cosmetic industry, equipped me with a synergy of the sales force and marketing dimension, especially digital marketing and social media management. As a driven and efficient communicator, I am adept at transmitting a brand's values to clients with professional advice, structuring multi-channel marketing plans to expand the consumer base, forecasting the increase in sales, and tracking relative KPIs. Currently seeking the right opportunity to further develop my skill set in a creative environment and contribute my expertise to a prestigious company.
Open to relocation
Open to Full-time work
Marketing Manager
Dayou Jewelry
Jun 2018 - May 2021
- Defined and implemented brand communication strategies to increase brand awareness
-Managed the advertising budget and set up KPI.
-Created Ads synergy by owned, earned, and paid channels.
-Marke...
Sales Representative
CHANEL
Jan 2018 - May 2018
- Specialized in W&J
-Built trusting relationships with clients by providing them with the best customer experiences.
Store Manager
J'S Jewellery Co., Ltd.
Jun 2013 - Dec 2017
Sales management:
-Generated 50% sales of one branch to € 1M of annual sales amount
-Achieved maximum sales amount of each order to €200K
-Managed 50% of key accounts of the company
-Built sales s...
Sales Executive
J'S Jewellery Co., Ltd.
May 2012 - May 2013
- Specialized in high-end jewellery, e.g., diamonds, sapphire, ruby, emeralds, jades, etc.
-Provided a needs assessment for clients
-Customized designs: sketching, size measurement, cost, quotes, ge...
Sales Specialist
J'S Jewellery Co., Ltd.
May 2011 - May 2012
Marketing
(Intermediate)
Social Media
(Advanced)
Social Media Marketing
(Advanced)
Strategic Marketing
(Intermediate)
B2B Marketing
(Intermediate)
Digital Marketing
(Intermediate)
B2C Marketing
(Advanced)
Community Management
(Intermediate)
English
Native
Chinese
Native
French
Basic
University of Exeter Business School
Exchange program of MBA
Digital Marketing & Strategic Sales Management
2022 to 2022
Audencia Business School
Master (Bac+5)
International Business and Marketing
2021 to 2022
National Taipei University
Bachelor (Bac+3)
Economics
2003 to 2007
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