Grant Spicer

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Dweet
Available

Grant Spicer

Marketing Director

Current Location

Epsom, UK

Grant is available for work

A successful marketing leader with a proven track record in creating exceptional strategies to drive the business forward, consistently delivering effective results in a challenging marketplace. • Strong analytical skills, generating highly creative solutions and operational improvements, astutely challenging the status quo • Led the marketing team delivering 4 years of record Sales & EBIT at Superdrug • Established the promotional proposition for the launch of loyalty card and CRM; ongoing support, analysis and development saw the programme grow to the 4th largest in the UK in 5 years • Drove the creation of a new brand platform, oversaw campaign development and launch, changing brand perception through advertising, media, customer experience and internal communication. • Developed dynamic and cohesive teams for sustained success, nurturing and coaching talent • Delivered 1.25million social followers through the creation of a holistic content marketing strategy • Successfully created the GTM strategy of owned and own brand ranges delivering £300m pa

  • Brands Grant has worked with
    • Moochies Technology – Children'S Smart Phone
    • Family Leave
    • Holland & Barrett International
    • Superdrug Stores Plc
    • Superdrug Stores
Work Preference
Location Preference

Open to relocation

Work Pattern

Open to Full time or Part time work

Employment Preference
  • Freelance Assignments
  • Hourly Consulting
  • Permanent Positions
Experience

Global Marketing Director

Moochies Technology – Children'S Smart Phone

Feb 2022 - Sep 2022

Established brand focus to develop brand consistency to enable launch into new territories with a consistent tone of voice and visual identity, whilst allowing relevant localisation in the market. Sel...

Family Leave

Family Leave

Nov 2019 - Jan 2022

Head of Marketing UK&I

Holland & Barrett International

Jan 2019 - Oct 2019

Established an integrated design and retail marketing function covering all marketing mix areas and introduced customer insight to all stages of the design process. Selected Achievements
•Critically ...

Head of Marketing

Superdrug Stores Plc

Mar 2014 - Jan 2018

Successfully led a team of 23, directly responsible for the full £10m plus net marketing budget. The most senior marketeer; owned the value proposition and all customer communications. Selected Achiev...

Senior Marketing Manager – Promotions, Price & PoS

Superdrug Stores Plc

Jan 2010 - Mar 2014

Successfully developed and operated the planning and delivery of promotion & price proposition and delivered activity across all channels and territories. Selected Achievements
•Effectively led and d...

  • Marketing Strategy

    (Advanced)

  • Brand Awareness

    (Advanced)

  • Multicultural Marketing

    (Advanced)

  • Shopper Marketing

    (Advanced)

  • Brand Development

    (Advanced)

  • Budget Management

    (Advanced)

  • Creative Briefs

    (Intermediate)

  • Consumer Insight

    (Intermediate)

English

Native

Not specified.

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