Tayyaba Malik
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An established Multichannel Ecommerce specialist with extensive experience across UK and Global brands, confident in driving International expansion, localisation and customer Engagement through successfully proven acquisition and retention strategies. A determined team player; used to enjoying a high level of responsibility, with strong interpersonal skills, capable of problem solving, multi-tasking and self-motivated. Valued for creative and commercial thinking, with a strong work ethic and commitment to deliver the best solutions for the business, with 15 years' experience in Ecommerce and branding.
- Brands Tayyaba has worked with
- Tech21
- EPOCH making toys
- Bremont Watch Company
- Whittard of Chelsea
- Lulu Guinness
- Fortnum & Mason
- Cowshed Products, Cheeky & Neville
- Karen Millen
Open to relocation
Open to Full time or Part time work
- Permanent Positions
Head of Ecommerce
Tech21
Sep 2022 - Present
Ownership of setting commercial landscape for the channel for DTC and Amazon: o Established P&L and refined departmental budgets focusing on building healthy margins o Interrogated annual budget to re...
Head of Ecommerce – (Interim role)
EPOCH making toys
Apr 2022 - Aug 2022
Responsible for the commercial planning and associated monthly actions to ensure Ecom budget is achieved
•Reporting into UK and Japan MD to deliver monthly and QTR sales performance and projections
...
Head of Ecommerce
Bremont Watch Company
Mar 2021 - Mar 2022
Responsible for growth of channel +15% YOY following on from COVID year
•Responsible for the commercial planning and associated monthly actions to ensure Ecom budget is achieved
•Confidently deliver...
Ecommerce Consultant
Whittard of Chelsea
Apr 2016 - Sep 2016
Reported into EPIC Private Equity LLP, providing consultancy services in reviewing current business processes, operations, trading activity, team structure, all third-party relationships, customer ser...
Head of Ecommerce
Lulu Guinness
Oct 2015 - Mar 2021
Responsible for delivering YOY sales growth: o +22% 2017 o +22% 2018 o +9% 2019
•Confidently delivered 5-year commercial plan whereupon investment was approved from Board level
•Responsible for buil...
Commercial Planning
(Advanced)
Customer Acquisition and Retention
(Advanced)
Multi-channel expertise
(Advanced)
Brand Developement
(Advanced)
Stakeholders Management
(Advanced)
Brand Development & Expansion
(Intermediate)
English
Native
School of Life
Awarded Certificate of Emotional Intelligence
to 2016
the London School of Journalism
Awarded Postgraduate Diploma in journalism
to 2008
London School of Journalism
'A' grade
to 2007
Brunel University
Bachelor of Science
2000 to 2004
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