Passionate about retail for 30 years, my mind setting is to create the positive synergies allowing teams to achieve their objectives.
This is reason why I did set up 4 fundamental topics for teams to improve every day and achieve our goals:

CUSTOMER CENTRICITY MIND SET (Nothing but the customer):

• Focus on the floor to understand the customers’ expectations (NPS).
• Always moving in order to understand customers’ expectations, different markets to find bespoke solutions.
• Selling ceremony to ensure the best customer experience.
• Ready to wear, ready to share, ready to dare perspective.
• CRM segmentation, proficiency about clienteling rules.

CLIENT ADVISOR MIND SET (Retail Excellence):

• Knowing how to drive skills and to knowledge in order to always be able to understand the wishes of the clientele.
• Monitoring all the process of selling ceremony and the ability to give confidence to the teams. In order to know how to create the unexpected with new and loyal customers.
• Strong follow-up about all the performances (KPI/staff ranking/rep retail/….).
• Strong DNA heritage, knowledge of the perfect rituals.

COLLECTION (Offer/ Competitors):

• Monitor all the product training for a perfect mastery of knowledge.
• Understanding about best sellers, slow movers, sell through….to implement the best storytelling, merchandising and best practices.
• Ability to analyse the right competitors to set up the best customer centricity boost plan.
• Retail is detail, concept of interest and benefit for the client. Passionate about alterations, made to order, made to measure and the bespoke world.

CARE (Create the perfect team):

• A leadership that is based on a quality of listening linked to a daily benevolence.
• Leadership by exemplarity. The notion of &: demanding & benevolent.
• Daily and precise monitoring of everyone. In order to increase skills and make people grow.
• Conviction that it is our teams who will enable us to make the difference.
• Passion can do.