Barcelona, Spain
Marcelo is available for work
LIFE JOURNEY
Marcelo was born and lived in Spain as he simultaneously attended school in France for 10 years.
He obtained a Bachelor's degree in Law in 2003 (Bilbao, Deusto) and moved the same month to London where he stayed for three years, working in fashion retail and marketing.
He decided to move to Milan in 2007 to pursue his experience in the fashion industry as Export Manager for an Italian group of fashion brands.
Three years later –in 20210- he moved to Paris to join the "MBA Luxe" at ESSEC, an LVMH linked program where he studied the French alchemy on managing luxury brands. This opened the doors to an 8 years journey in Retail and Collection Merchandising as well as Product Marketing -Prada and Bvlgari- with a focus in Accessories.
In 2019, confused between passion and work addiction, profitability and creativity, heart and brain, he treats himself with 10 months of self exploration, diving into Yoga and meditation in the Far-East.
After such a reset period, he creates in 2020 his own brand project: CHATTouché, a collection of conscious accessories that embrace multi culturality. His professional goal in 2023 is to dive again into the Fashion Industry offering a reshuffled sensitivity on people and industry competitive synergies.
Open to relocation
Open to Full-time work
Brand Founder & Director
CHATTouché
Jul 2020 - Present
Values: #ThinkingnonDuality, #SharetheWorld, #NoGenderThanks Categories: Hats, bags and Jewelry. 12 points of (re)sale in 4 countries + directly operated e-commerce. Collaborations: - Mauro Balletti p...
Product marketing Director Worldwide
BVLGARI
Nov 2017 - Oct 2019
Main achieved challenges:
-Flipthe sales ratio between new and continuative (in downtrend) bags offer from 30% -70% to 65%-35% .
-Rebuidlegitimacy and relevance of the iconic items in the collection...
Collection Merchandiser & Retail merchandiser
Worldwide
Oct 2013 - Oct 2017
Head of product strategy -retail and wholesale- of the men's, unisex and travel lines, business over 300 million Euro. Interacted and reported directly to the company CEO, Mr. Patrizio Bertelli Key re...
Retail Merchandiser
Leathergoods Asia Pacific
Apr 2011 - Dec 2013
Seasonal buying, replenishments and product selection and life cycle management to support image consistency and sales growth in the area
Wholesale Export Manager
Slowear
Jul 2007 - Feb 2009
Responsible for the distribution of brands Incotex, Zanone, GlansShirts, Montedoro.
Product Analysis
(Advanced)
Market Analysis
(Advanced)
Sales Analysis
(Advanced)
Leadership
(Advanced)
Collection Strategy
(Advanced)
Collections Management
(Advanced)
Collection Maintenance
(Advanced)
Italian
Fluent
French
Fluent
English
Fluent
Spanish
Fluent
Not specified.
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