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Head of Sales - UK
Permanent contract
London, UK

Position overview

The Head of Sales promotes and develops the brand's presence in the UK. The ideal candidate will work in close collaboration with the global teams based in Paris/France and with the UK HO peers (Finance, Marketing, Logistics, HR) in order to ensure local priorities and to align with the global strategy.

The Head of Sales should be a natural leader and collaborator that will develop teams and partnerships in order to align brand plans and objectives.

This is a multi-faceted role requiring a combination of operational excellence and business acumen to manage all aspects of the operations that underpin the performance achievement that the business requires to hit targets.


• Creatively enhancing and growing the sales, store network and retail operations for the brand.

• Responsible for achieving sales and profit targets in retail store and department stores, ensuring that all sales, margin and KPI goals are met.

• You will develop specific revenue plans for sales teams as needed to ensure growth in all products targeted by the organization

• With MD, responsible for the P&L of the retail channel including proposing a full budget per store (from sales to contribution) in agreement with the general guidelines provided from HO.

• Responsible for forecasts, stock levels, orders for all stores (products, POSM) as well as management and follow up of the retail KPI and monthly retail reporting analysis.

• Ensuring the highest level of customer service in the Stores.

• Partnering with the logistics team to influence merchandising decisions that will drive business in this area.

• Ensuring that the brand positioning in terms of image and presentation in the local market is consistent with the overall brand strategy.

• Partner with the marketing manager, define a retail-marketing plan for the season, following the brand general guidelines. Make sure it is implemented in all retail networks.

• Devising creative local marketing plans to drive traffic, attract customers and retain and develop existing customers. Develop deep roots in the local communities.

• Providing input to the CRM team to recommend and implement local CRM activities to maximize sales and build customer loyalty.

• Help prepare budgets and put strategies in place to achieve financial targets.

• Attracting, leading and developing a world class retail team.

• Partner with the Head of HR to recruit and develop a high-level team to support and drive the business.

• Motivate, coach and inspire teams leading by example.

• Ensure that training initiatives are effectively implemented.

• Provide leadership and share the company vision to motivate and retain staff.

• Participate in new store negotiations including identification of locations before then directing all start-up activities for new stores.

• Follow up with architects and associated personnel on build out progress.

• Ensure that store operation manual is adhered to including stock, cash etc.

• Work with HR and required suppliers to ensure company adheres to the UK legal requirements for Health & Safety, Insurance, First Aid, Fire Safety and Security.

• Manage and oversee store maintenance

Candidate’s Profile

• A strategic business driver who is passionate about building a successful team and who is highly results oriented

• Strong sales background with experience in luxury sector including competitor activity

• Right balance between being hands-on and being a leader.

• Experienced in long & mid-term strategies to have an immediate impact on the sales cycle by coaching and supporting the team.

• 8 to 10 years’ experience in a Retail Operations role, ideally in the perfume and cosmetic industry

• Personal affinity for the world of Luxury and cosmetics

• Natural leader that inspires teams and collaborates cross functionally

• Strong business acumen and analytical skills, result-oriented

• Strong interpersonal skills

Senior Manager

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